Discovery
Our discovery process enables us to create an informed definition of what you want to achieve and a strategy for how we're going to deliver it.
What is it?
A consultancy phase in which we run a series of collaborative workshops and research activities that define the project goals and deliverables, a delivery strategy, schedule and budget.
What’s involved?
We run workshops drawing upon stakeholder expertise and then conduct market research, data analysis and customer interviews to build a detailed understanding of your project goals, customers and compertitors. This understanding enables us to make informed decisions around what we're going to deliver.
-
Stakeholder workshop Creating a shared understanding or the project goals and direction.
Read more -
User research One on one interviews as well as surveys on larger samples.
Read more -
Competitor analysis Review direct and indirect competitors to ensure you have a competitive advantage.
Read more -
Product definition Capturing the journeys each user will take through your product to achieve their goals.
Read more -
Prioritisation Create a delivery strategy based on business objectives.
Read more -
Design research Collating inspirational design solutions to influence the design direction of your product.
Read more
How the whole process works
Listen to our podcast where we discuss the process we follow to create an informed definition of what you want to achieve and a strategy for how we’re going to deliver it.
Listen now
What’s the outcome?
At the end of this phase we’ll provide you with a discovery report that serves as a blueprint for your product, and above all, a shared vision for the project. Everything we’ve covered will be included which means you’ll have a clear idea of the project goals and a set of agreed measurements that define success. At this point we’ll also have a delivery strategy including prioritisation, schedule and budget plan.
Working with UVD was great. They were always looking to ensure that we were included in the full journey and worked with us to develop and launch a product that we're all very proud of.
- John Brown, Group Head of Engagement at Hotwire Global
